KEYS

My MFA graduation project (2022), supported by a published thesis, focuses on an app designed to help parents nurture their children's personal development while guiding them toward more effective education. The app includes educational game resources that encourage children to learn through play while fostering strong family relationships. Additionally, a website platform connects like-minded individuals, empowering them to share insights and influence society in a meaningful way.

Thesis Project | Branding | Website & App Design

11 / 2022

THE CHALLENGE

Chinese parents often face pressure from educational involution, a lack of resources to support their children’s personal growth, and healthy family interaction.

The Goal is to equip Chinese parents with tools that encourage balanced development, reduce education anxiety, and strengthen family bonds.

KEYS Website: Social Community Website

A platform that connects and authorizes like-minded individuals to influence and guide parents and society in making positive changes in involution education.

KEYS Application: Education Guidance APP

An app designed to help parents track their children’s personal development and provide guidance for more effective and supportive parenting.

PROTOTYPE (WEB)

https://www.figma.com/proto/3ep1e9SFMB76HT9vV7JOQd/KEYS?page-id=404%3A1224&node-id=404%3A1239&viewport=1039%2C603%2C0.13&scaling=scale-down&starting-point-node-id=404%3A1239&show-proto-sidebar=1

PROTOTYPE (Mobile)

https://www.figma.com/proto/3ep1e9SFMB76HT9vV7JOQd/KEYS?page-id=0%3A1&node-id=2%3A26&viewport=595%2C500%2C0.05&scaling=scale-down&starting-point-node-id=2%3A26&show-proto-sidebar=1